26 February 2021., Vaibhav, creator of @tech__pirates (a regional tech content page) is looking for an editor to manage the new page created by them called knowrcotic, I cold messaged him with a few designs I replicated from their previous posts.

And guess what, he was impressed with that and made me the admin for that page. The Knowrcotic page had started with the aim of posting some unknown facts, and we did that for months, the audience really loved it, they used to engage with us and were amazed about the data we used to collect for captions and impressed with our funny captions.

But after a few months, we thought to shift knowrcotic to facts and updates page, since the KPI of followers per day started decreasing. And again we saw a vast rise of followers and good engagement by moving to the updates page, we are more connected with the audience, and they used to believe any kind of updates or news only if we posted on the page. And now we are at 9000 followers, our path from 0 to 9600 was very simple, we used to post minimum of 4 posts daily and there are days when we posted more than 10posts per day, and the trick is not to post more, but to post consistently, producing quality content, connecting to your own audience.

And at present, we all are in colleges, our consistency is disrupted, so we are unable to see any kind of growth but we are planning to post some unique reels on that page, let’s see where it goes!